Investment Attraction South Australia Video

Brief:

The Department of State Development challenged redbikini to provide a concise, compilation-style video portraying the many industries and businesses which have found success in our state.


Strategy:

Using a combination of captured and library vision, intercutting time lapse footage with case studies from big businesses, redbikini was able to convey how Investment Attraction South Australia worked with a broad scope of industries and produced individualized success stories.


Execution:

Working collaboratively with Investment Attraction South Australia, we filmed nine case studies across the state over three weeks including BAE Systems, NEC Technology and Hewlett Packard Enterprises. We used a creative colour grade for the interviews to align the pieces visually, and high-calibre overlay delivered tremendous production value.


Results:

redbikini now produces video testimonials for Investment Attraction South Australia funding recipients on an ongoing basis.


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